

The 2025 TikTok Holiday Gift Guide is here, a curated collection of must-have presents inspired by the trends, creators, and businesses lighting up your For You page and the TikTok Holiday Emporium Market.

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UNIQLO is a clothing apparel company, which was originally founded in Yamaguchi, Japan in 1949 as a textiles manufacturer. Now it is a global brand with over 1,000 stores around the world. Redefining clothing, with a focus on quality and textiles which has been unwavered since the company’s origins in 1949, UNIQLO delivers high-quality essentials without the high price tag.

UNIQLO 100% cashmere collection is hand-washable, and available in rich colors perfect for layering or wearing solo.

Conquer the cold in style with Women’s HEATTECH Ultra Warm Crew Neck T-Shirt, UNIQLO's warmest thermal base layer designed for extreme winter conditions.

Filled with premium down and finished with a water-repellent coating, this parka is built for cold-weather comfort and everyday versatility.


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Scentiment transforms everyday spaces with luxury fragrances inspired by world-class hotels and designer scents. Scentiment offers premium diffusers, candles, sprays, and fragrance oils. Safe for kids and crafted with high-quality ingredients, each scent delivers long-lasting, elegant aroma at exceptional value, bringing the feeling of five-star luxury home.
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Cold-air diffuser creates a dry nano-mist for long-lasting, residue-free scent. Safe for all.
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Whole-home, cold-air diffuser with smart control, wide coverage, and clean, long-lasting scent.
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Discover hotel, designer, and seasonal diffuser oils in one luxe set for every mood and space.


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SACHEU is life-proof beauty, because makeup should work as hard as you do. Founded to create viral-worthy products with real, long-lasting results, SACHEU uses next-gen staining technology and skin-barrier-conscious formulas to deliver makeup that stays put so you can stay present. From the viral Lip Liner STAY-N to tools that build resilient, glowy skin, SACHEU is revolutionizing modern beauty trends.
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Long-lasting liners that stay put all day, with a unique peel-off formula for a smudge-proof finish.
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Long-wear lip liner stain loved by celebs. 10M sold for all-day, no-reapply perfection.
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A versatile 2-in-1 stain for feathered brows and natural freckles that won’t budge.


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Rothy’s built its own LEED Gold® and TRUE Platinum Zero-Waste Certified factory to prove it’s possible to make beautiful products responsibly. Committed to doing right by the planet and its people, Rothy’s transforms hundreds of thousands of plastic bottles into beautiful, sustainable shoes. From their iconic flats to chic seasonal styles and luxe bags, every design reflects innovation, responsibility, and timeless style.
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Effortless comfort meets on-trend style. Easy to wear and 100% machine washable.
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Refined knit flats with roomy comfort, elastic flex, and cushioned all-day support.
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Water-resistant lug boots with cushy comfort, durable traction, and easy slip-on panels.


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At Pact, getting dressed is part of your wellness routine. Made with organic cotton that feels like skincare and style that feels like self-care, every piece is crafted with you in mind. From your first layer to your last, Pact is made fair trade, always soft, timeless, and toxin free. Grown from the earth, worn for the soul, dress yourself well with Pact.
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Clean, toxin-free leggings with perfect stretch and shape for elevated, all-day comfort.
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Luxurious, 100% organic cotton velour. Soft, versatile, and effortlessly stylish from couch to café.
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Soft, polished velour in 100% organic cotton for effortless comfort from lounge to street.


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NOBULL makes shoes and apparel for training and life. Tough, no-nonsense gear that moves with you as you get stronger—physically, mentally, and emotionally.
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Luxurious organic velour with subtle sheen and comfort that moves easily from lounge to out.
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Lightweight, breathable, and responsive—perfect for HIIT, cardio, and hybrid workouts.
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Soft, breathable knit with a sock-like fit and cushioned support for everyday movement.




MaryRuth’s creates vegan, non-GMO, and gluten-free vitamins made with the utmost care for every stage of life. Specializing in liquid and gummy formulas for infants, kids, and adults, MaryRuth’s crafts high-quality multivitamins and supplements that support daily wellness. With heart and purpose, the brand fuels healthier, happier lives, helping families move forward every day.
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Vegan, liquid multivitamin for hair growth, clinically shown to boost hair thickness.
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Tasty peach-mango gummies that support thicker hair, healthy skin, and everyday nutritional balance.
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Flavorless organic probiotic with 13 strains to support digestion, immunity, and daily gut balance.


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Laura Geller Beauty has been redefining makeup since 1997 with innovative formulas, timeless artistry, and a celebration of real women. Known for its iconic Baked collection (handcrafted in Italy on terracotta tiles), the brand delivers silky, weightless color made to enhance every skin type, especially mature skin. Dedicated to inclusivity, confidence, and quality, Laura Geller Beauty creates makeup that helps women look and feel beautiful at every age.

A dreamy baked set with foundation, brush, and full-face palette, perfect for mature skin.

A trio of blush and shadow palettes designed for easy, flattering, on-the-go looks for every skin tone.

Two palettes and brushes for easy blending, bold payoff, and stay-put eye looks.


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Your hair. Your style. Your choice. Founded in 2017 by Dalia Lange to help her daughters and others feel confident in their natural beauty, L’ange has grown into an inspirational destination for all things hair. With professional-grade styling tools, salon-quality care, and expert education, L’ange makes achieving your unique #hairgoals fun, expressive, and uncomplicated for every type and texture.
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A 360° airflow titanium styler that curls, waves, and smooths—locking in long-lasting looks with ease.
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A heat and humidity tamer that shields hair from frizz while locking in smooth, long-lasting style.
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A triple-barrel waver designed for fast, beachy waves and mermaid texture on all hair types.


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Born from a family’s needs, not a business plan, JoySpring crafts wellness products rooted in love, necessity, and genuine care. Founded by Jason and Tara Pratt, each formula is mindfully developed with research and made only with high-quality, plant-powered ingredients. No sugar. No fillers. No nonsense. Guided by faith, trusted by over a million families.

A gentle, 11-herb blend that supports belly balance, helping kids feel light, bright, and playful.

Magical saffron pixie stix for kids. Fun, flavorful support for focus, balance, and bright moods.

Gentle zeolite and vitamin drops to support balance, growth, and confidence.


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JiYu’s advanced skincare formula blends snail mucin, niacinamide, and Centella asiatica to visibly refine texture, fade dark spots, and smooth fine lines. Inspired by the K-Beauty ritual, JiYu delivers clean, transformative care that reveals your skin’s natural radiance and confidence.

Professional-grade Korean toning pads with snail mucin and peptides for smoother, brighter, youthful skin.

K8-Rejuvenate™ pads brighten, hydrate, and smooth skin for a more even, radiant, youthful complexion.

Eight active ingredients refine texture, fade dark spots, and renew skin for daily glow and clarity.




Caraway crafts kitchenware designed for the modern home cook. Founded to create a clean alternative to traditional non-stick cookware, Caraway is on a mission to raise the standards of what you cook with. Ethically made, eco-friendly, and built to last, Caraway makes cooking healthier for you and the planet.
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A trio of non-toxic ceramic pans designed for effortless everyday cooking and easy cleanup.
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A clean, magnetic 4-slot organizer designed to keep every Caraway lid tidy, visible, and within reach.
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A 9-piece, stainless steel bar set with sleek modular storage—crafted for effortless hosting.


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BellaVita Luxury creates inclusive, cruelty-free fragrances crafted from the world’s finest oils and ingredients. Each perfume is made with imported oils from France, Spain, and Italy and certified safe by IFRA for everyday wear. With long-lasting, luxurious scents at truly affordable prices, BellaVita redefines what it means to experience accessible, modern luxury.

A luxurious fragrance with a perfect blend of gourmand honey and oud that smells delicious.

Four bold fragrances crafted for adventure—your passport to every facet of the modern gentleman.

A discovery set of four signature scents, crafted to match every mood from day to night.



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UNIQLO is a clothing apparel company, which was originally founded in Yamaguchi, Japan in 1949 as a textiles manufacturer. Now it is a global brand with over 1,000 stores around the world. Redefining clothing, with a focus on quality and textiles which has been unwavered since the company’s origins in 1949. High quality essentials without the high price tag.

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Scentiment transforms everyday spaces with luxury fragrances inspired by world-class hotels and designer scents. Scentiment offers premium diffusers, candles, sprays, and fragrance oils. Safe for kids and crafted with high-quality ingredients, each scent delivers long-lasting, elegant aroma at exceptional value, bringing the feeling of five-star luxury home.

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SACHEU is life-proof beauty, because makeup should work as hard as you do. Founded to create viral-worthy products with real, long-lasting results, SACHEU uses next-gen staining technology and skin-barrier-conscious formulas to deliver makeup that stays put so you can stay present. From the viral Lip Liner STAY-N to tools that build resilient, glowy skin, SACHEU is revolutionizing modern beauty trends.

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Rothy’s built its own LEED Gold® and TRUE Platinum Zero-Waste Certified factory to prove it’s possible to make beautiful products responsibly. Committed to doing right by the planet and its people, Rothy’s transforms hundreds of thousands of plastic bottles into beautiful, sustainable shoes. From their iconic flats to chic seasonal styles and luxe bags, every design reflects innovation, responsibility, and timeless style.

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At Pact, getting dressed is part of your wellness routine. Made with organic cotton that feels like skincare and style that feels like self-care, every piece is crafted with you in mind. From your first layer to your last, Pact is made fair trade, always soft, timeless, and toxin free. Grown from the earth, worn for the soul, dress yourself well with Pact.

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NOBULL makes shoes and apparel for training and life. Tough, no-nonsense gear that moves with you as you get stronger—physically, mentally, and emotionally.




MaryRuth’s creates vegan, non-GMO, and gluten-free vitamins made with the utmost care for every stage of life. Specializing in liquid and gummy formulas for infants, kids, and adults, MaryRuth’s crafts high-quality multivitamins and supplements that support daily wellness. With heart and purpose, the brand fuels healthier, happier lives, helping families move forward every day.

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Laura Geller Beauty has been redefining makeup since 1997 with innovative formulas, timeless artistry, and a celebration of real women. Known for its iconic Baked collection (handcrafted in Italy on terracotta tiles) the brand delivers silky, weightless color made to enhance every skin type, especially mature skin. Dedicated to inclusivity, confidence, and quality, Laura Geller Beauty creates makeup that helps women look and feel beautiful at every age.

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Your hair. Your style. Your choice. Founded in 2017 by Dalia Lange to help her daughters and others feel confident in their natural beauty, L’ange has grown into an inspirational destination for all things hair. With professional-grade styling tools, salon-quality care, and expert education, L’ange makes achieving your unique #hairgoals fun, expressive, and uncomplicated for every type and texture.

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Born from a family’s needs, not a business plan, JoySpring crafts wellness products rooted in love, necessity, and genuine care. Founded by Jason and Tara Pratt, each formula is mindfully developed with research and made only with high-quality, plant-powered ingredients. No sugar. No fillers. No nonsense. Guided by faith, trusted by over a million families.

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JiYu’s advanced skincare formula blends snail mucin, niacinamide, and Centella asiatica to visibly refine texture, fade dark spots, and smooth fine lines. Inspired by the K-Beauty ritual, JiYu delivers clean, transformative care that reveals your skin’s natural radiance and confidence.




Caraway crafts kitchenware designed for the modern home cook. Founded to create a clean alternative to traditional non-stick cookware, Caraway is on a mission to raise the standards of what you cook with. Ethically made, eco-friendly, and built to last, Caraway makes cooking healthier for you and the planet.

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Bella Vita Luxury creates inclusive, cruelty-free fragrances crafted from the world’s finest oils and ingredients. Each perfume is made with imported oils from France, Spain, and Italy and certified safe by IFRA for everyday wear. With long-lasting, luxurious scents at truly affordable prices, Bella Vita redefines what it means to experience accessible, modern luxury.


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Luxury scent, long-lasting, vegan, and cruelty free.



Premium cocktails on demand.

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Creamy, tropical pineapple protein with 20g smooth vegan protein and 4g prebiotic fiber.



Better diamonds. Lower prices. Perfect rings.



100% leakproof, keeps cold for 24+ hrs, cupholder friendly.


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Brightening, barrier-support toner with 2% BHA.



30-shade metal-inspired palette for holiday glam.



Pre-glued, soft, romantic underlash extensions.



Silky setting powder with vitamin E.


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Durable gold-finished chains with hand-set stones.


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SuperSoft ribbed lounge set—cozy, cute, breathable.



Intake Breathing Kit: Magnetic nasal strips that open airways day and night.



Lightweight mini backpack, pockets, and easy-to-clean material.


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Colorblock Fair Isle sweater, a season statement.


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Seamless lift bralette with adjustable straps.



Vitamin D3, magnesium glycinate, L-theanine, and KSM-66 ashwagandha mix.



AI motion-tracking console—no controllers, all fun.



Mattifying waterproof setting spray for all-day wear.



Vaginal probiotic for odor and pH balance.



Sleep, stress, and heart insights in a sleek smart ring.



Men’s Underwear: Bold prints and next-level comfort from gym to street.



Lash volume, curl, length.



Nourishing cuticle oils in Tangerine, Kiwi, Strawberry, and Coconut Mango.



Modular travel backpack with laptop and shoe pockets.



3g creatine sticks with natural sweetening.



2K smart bulb camera with 160° view and color night vision.



3" SpongeBob vinyl figure “Heading Out” meme.



Soft, French terry All Day Jacket, live-in layer.









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Democratizing fragrance. Clean, cruelty free, and affordable!

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Bold, minimalist earrings you’ll forget you’re even wearing.


Premium cocktails on demand.

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Baseball is more than a game; it’s a lifestyle.

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We support people at every stage of their wellness journey through science-backed, delicious supplements.

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Own your beauty.


Luxury vibes, everyday price.

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We make board games.

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Optimizing health since 2004.

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The blowout experts.


Fine jewelry made accessible.


Designing products that empower and inspire, enhancing your every day.

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Extremely effective, research-backed formulations that wonߴt irritate skin.

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Mom/CEO juggling life's chaos with a smile. Spreading sprinkles of fashion & gifts.


Kitchenware designed for the modern home cook.


Anti-Aging | Anti-Acne | No Pore Cloggers | Cruelty Free


Affordable beauty.

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Funky, bioacetate eyewear designed & tested beachside in Los Angeles, CA.

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Momma-owned and operated! DAX delivers trending, high-quality sunnies at amazing prices.

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Innovative hunting gear designed for peak performance.

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California-made skincare. Paraben/cruelty free.

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A symbol of American style. Always iconic. Since 1924.

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The Ella Bella Babes. Making flawless hair effortless.

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Scents of belonging since 2015. Vegan, cruelty free, eco-friendly.

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Your window to the wild.


At-home lash extensions. 5-min routine. 10-day wear.


Home of the highest pigmented eyeshadow palettes in the world.


Inspiring hustle, style, and success through bold, iconic jewelry.

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Good ass hair day-dry shampoo.


Find your comfort in Hanes.

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Consciously crafted. Radiantly transformative, clean, vegan, crystal-infused beauty experience.


Intake Magnetic Nasal Strip. Invented by us. Backed by science. Trusted by millions.


Albanian born, American proud, boutique owner, offering sizes S-3/4XL!

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Creating toys for every kid and "kid at heart" since 1995!


Viral K-beauty toner pads.

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Baby products with the features you need & the look you love—priced right.


Natural vitamins parents can trust.


Your hair. Your style. Your choice.

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Spreading positivity one day at a time.

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Clean water for thirsty people.


Makeup for mature skin.

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Bringing clean back into beauty.

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For candy connoisseurs. Sourced from all around the globe.

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We make wrapping gifts as fun as giving them.


Flattering dresses and skirts, perfect-fitting pants, beautiful blouses, and more. Feminine. Modern.


Confidence starts underneath. Shapewear, bras, and underwear for bold women.


Delicious, 100% vegan supplements.

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Boost your wellness naturally.

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The groovy glob by Schylling Toys!


Home of the PHD-approved, TikTok-viral calming drink mix, Supercalm.


Nex Playground is the active play system that gets your family moving together.


Here to help you get stronger—physically, mentally, emotionally.

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We know noodles.

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Durable and eco-friendly spray mops, brooms, and other household cleaning products that make your life easier.


Makeup is a one size fits all. Founded by Patrick Starrr.

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Muslim owned. Palestinian rooted. Creating tools for our Ummah, Alhamdulillah.


Women’s Health Prioritized | OBGYN Backed | Clinically Studied Ingredients


Health is a beautiful thing.


Organic cotton clothing, sustainably and ethically made.

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Mushroom and veggie gummies. Sleep. Mood. Energy. Focus.

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Start your story with POSCA.


Wear Your Life™

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Complex fragrance for complicated people.


200M+ (and counting) plastic bottles turned into shoes and bags.


Redefining long-lasting makeup.

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The pet safety feature that keeps your dog comfortably protected during car rides.


Make your home smell luxurious.

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Share happiness, share life.

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Southern String is a monthly hat club that offers its custom-branded, ranch-style hats.


Popular concealer brand.

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Spreading gratitude through 100% natural beauty, wellness & self-care products.

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Makers of your favorite games: Tapple, Flip 7, Hues and Cues, and more!

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Leading the natural haircare revolution.


High-quality essentials without the high price tag.


Where nail art and lifestyle meet.


Premium, adventure-tested gear built for endless exploration.

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100ml VLONIS Rome Love Men's Parfum.

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Americaߴs largest online Asian supermarket.


Delicious supplements for women.


Making your homes wiser! Notable tech on TikTok Shop.

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Moroccan self-care that actually works.


Collectible internet figures made by zoomers.


Casual touches and feel-good fabrics.
TikTok does not itself sell products on the “TikTok Shop Holiday Emporium” site (the “TikTok Site”). TikTok allows third-party merchants to promote and sell products via the TikTok Site. TikTok does not represent, guarantee or endorse any products, information or services provided by merchants. A merchant’s inclusion in TikTok marketing and/or advertising material is not an endorsement of any product.